All news and blogs

From an experience automation perspective, discover how AI governance, shadow AI and secure integrations prepare organisations for employee-built AI apps.

Explore how business architecture helps organisations move beyond Shadow AI by identifying capability gaps and creating shared enterprise value.

Discover why enterprise AI adoption falls short from a business strategy perspective and how flexible AI solutions deliver greater ROI and security.

Salesforce will begin enforcing stricter Multi-Factor Authentication (MFA) requirements across production and sandbox environments in 2026. While the changes are designed to strengthen security against increasingly sophisticated cyber threats, they may also impact user access, Single Sign-On configurations and administrator workflows if organisations are not adequately prepared. In this article, Stephen Clissold explains what is changing, which users are affected and the practical steps you can take now to ensure a smooth and compliant transition.

The promise of AI implementations in weeks is everywhere. But while technology can be deployed quickly, business value is rarely created at the same speed. In this article, our CEO Gijs Martens explores why successful AI adoption is about much more than configuration and go-live dates and why organisations should focus less on speed and more on building lasting capabilities that drive measurable impact.

For the past decade, digital transformation across the UK has largely been driven by platform decisions: organisations selected major technology stacks (such as CRM, ERP and service management platforms) - and built transformation programmes around them. The logic was simple: choose the right platform, implement it well and business value would follow.

Gen25 is excited to announce our official partnership with one of racing’s most promising young talents, Rocco Coronel. As he enters the Formula 4 championship again, this partnership brings together two worlds where precision, data and speed define success.

Discover how Marketing Cloud Next unifies data, enables real-time marketing and helps organisations move faster, scale smarter and drive better performance.

For over a decade, Heroku provided businesses with a critical competitive advantage, speed to market. By eliminating infrastructure bottlenecks, it allowed organisations to rapidly launch web applications and execute complex Salesforce data integrations.