Enable rapid scalable growth

Getting scalability right and capturing sustainable value, is about creating the ideal balance between addressing market potential and ensuring product delivery. And keeping track of customers along the way.

“The value chain from marketing to sales, delivery and service needs to be totally connected to maximize return on investment.”

The challenge is to convert the - so valued - potential of a product or solution to large scale valuable growth. This is a challenge which goes far beyond a sales target. The company needs to be ready to generate and handle a greater amount of leads, close deals at scale and provide customer service without losing quality. Integration and automation are key in the sales, marketing and service workflows. The value chain from marketing to sales, delivery and service needs to be totally connected to maximize return on investment.

Scaling challenges

So scaling can be the way forward, but it’s also the biggest challenge. According to research published in collaboration with Stanford University, premature scaling accounts for 70% percent of all start-up / scale-up failures. That’s a big number. Premature scaling will happen when a company expands their business faster than their organization or products are ready for it.

What we bring to your scalability challenge:

  • Company is unable to create a fluent, digital, experience for customers, partners and employees;
  • Current commerce solutions are siloed due to lack of integration, information doesn’t flow smoothly or gets lost;
  • Lack of process automation create potential bottlenecks in marketing, sales en services;

Scaling solutions

So scaling can be the way forward, but it’s also the biggest challenge. According to research published in collaboration with Stanford University, premature scaling accounts for 70% percent of all start-up / scale-up failures. That’s a big number. Premature scaling will happen when a company expands their business faster than their organization or products are ready for it.

Effective scaling drivers:

  • Company is unable to create a fluent, digital, experience for customers, partners and employees;
  • Current commerce solutions are siloed due to lack of integration, information doesn’t flow smoothly or gets lost;
  • Lack of process automation create potential bottlenecks in marketing, sales en services;

Gen25 technology partner in scalable growth

We are challenge-driven, technology specialists with a passion for digital interaction. We help companies achieve better customer relationships and collaborate more efficiently using innovative clouds such as Salesforce and AWS. Rapid scalable growth and scalability challenges are topics we provide solutions for every day. We are a recognized platinum / summit Salesforce partner with a track record of 200+ projects.

What we bring to your scalability challenge:

  • Provide efficiency through automations, triggers, actions and aligning marketing, sales and service seamlessly.
  • Integrate additional marketing-tech solutions with CRM-core in order to further segment and personalize customer journeys.
  • Set up an infrastructure that provides hyper scalable, commercial omnichannel touchpoints to facilitate growth ambitions
  • Make all necessary data available to offer highly personalized campaigns, get insight in the lead scores and ROI of each campaign.
Sven Klaver
Account executive

Want to know more? Let us know!

Give us a call or complete the form below. We'd love to help you tackle your CRM, Salesforce and other cloud related challenges. We are happy to provide you with a scalable growth inspiration session based on our experience.