GEN25 strengthens KLM social media strategy through new Messenger application
KLM is offering its passengers the possibility of globally receiving booking confirmation, check in notification, boarding pass and flight status via Messenger. This makes all information centrally accessible to them, both at home, in transit and at the airport. KLM is the first airline in the world to offer this service through Messenger.
Gen25 was asked to develop an application for KLM Social Media hub enabling real time messaging with passengers.